Saleh Alnaggar

Partner & Chief Executive Officer — Technology & Systems Lead

Makhzoon Al Khaleej Trading Co. · Riyadh, Saudi Arabia

• Lead the company's administrative, technical, and operational direction.
• Built the operating and technology structures and standardized work procedures.
• Analyze business needs and turn them into actionable systems and solutions.
• Manage import/export, product sourcing, and wholesale operations.
• Built and manage several e-commerce stores and commercial ventures.
• Built and run an e-commerce store within the company's portfolio generating SAR 300–400K in monthly sales.
• Oversee digital marketing, advertising campaigns, and operational coordination.
• Launched and lead “Focus Desk” as the company's in-house technology project.

Project Lead & Developer — “Focus Desk”

In-house technology project · Makhzoon Al Khaleej Trading Co.

• Conceived a platform that unifies social media channels in one shared inbox.
• Designed and built the system from the ground up.
• Integrated multiple channels into one central conversation and customer service system.
• Applied AI to automate replies to FAQs, order status, and product inquiries.
• Led the software, operations, and infrastructure aspects of the project.
• Managed runtime environments, deployments, and DevOps processes.
• Helped shape the project's operating and business model.

Independent Systems Developer & Consultant

Serving a select group of corporate clients

• Implement and configure ERP and accounting systems for businesses.
• Customize ERPNext to each organization's requirements and procedures.
• Analyze client needs and design end-to-end technical solutions.
• Develop websites, e-commerce stores, and custom web solutions.
• Delivered technical and development solutions for e-commerce stores exceeding SAR 1M in monthly sales.
• Build backend systems with PHP and Laravel.
• Build end-to-end solutions with JavaScript, Next.js, Ruby on Rails, and React Native.
• Design and implement custom, scalable infrastructure.
• Manage servers and runtime/deployment environments; improve system stability.

Bachelor's Degree in Business Information Technology

Asia Pacific University · Malaysia